Waitrose has decided to remove all takeaway disposable coffee cups from its all the nine shops with effect from 30 April as a trial to have a smooth change for the customers, who would be using their own reusable cups. Waitrose, finally, will eliminate all disposable cups from its shops by autumn 2018 to reduce the impact on the environment. This decision will save more than 52 million cups a year.
Waitrose, the supermarket, has committed to reducing the impact of the disposable cups on the environment and its use of plastics and packaging. It has recently pledged not to sell any own label food in black plastic beyond 2019. Waitrose’s initiative in reducing the environmental impact is the first among the all the supermarkets. This commitment will be followed by another commitment to producing all own-label packaging with widely recyclable (using the widely recycled logo), reusable, or home compostable by 2025.
“We realize this is a major change, but we believe removing all takeaway disposable cups is the right thing to do for our business and are confident the majority of customers will support the environmental benefits”, said, Tor Harris, Head of Sustainability and Responsible Sourcing at Waitrose. He added, “It underlines our commitment to plastic and packaging reduction and our aim is to deliver this as quickly as possible.”
Accordingly, members of myWaitrose will not have the benefit of their free hot drink in its 180 in-store cafes. Customers without a reusable cup will not be able to use the self-serve machines thus putting increased pressure on the hospitality areas. Members of myWaitrose, who purchase a tea/coffee in a cafe will have the food option to enjoy for free or with a generous discount.